A FEW YEARS AGO, I had the privilege of attending a conference at which time Charles “Tremendous” Jones was the keynote speaker. He was a great storyteller and motivator. I believe his goal in life was to encourage people to dream big—to think positively. His whole premise was how tremendous it was to be learning that no matter how big you see things or how simple you keep them, you’ll never reach the ultimate. No one has ever seen things as big as they could have been or kept them as simple as they might be. Sometimes we do well in one area at the expense of the other—like the little boy on the corner with his flip-flop puppy.
A salesman passed the corner each day, and after a week he began to pity the boy who was striving to sell his puppy. Somehow he new the boy did not see the big picture. One day he stopped and said, “Listen, son, do you really want to sell that pup?” The boy said, “I sure do.” “Well,” said the salesman, “You’re never going to sell him until you learn to see it big. What I mean is, take this pup home, clean him up, doll him up, raise your price, make people think they’re getting something really great, and you’ll sell him.”
That noon the salesman came by and there was the boy with his pup that was groomed, perfumed, and had a big red ribbon tied around his neck. Alongside was a big sign that read, “TREMDOUS PUPPY FOR SALE---$5,000!” The salesman gulped as he realized that he had forgotten to tell the boy about keeping it simple.
That evening he stopped by to tell the boy the other half of the formula, only to discover that the boy was gone, the puppy was gone and the sign lay there with “SOLD” written across it in big letters.
The salesman couldn’t believe it. This kid couldn’t have sold the dog for $5,000. His curiosity got the best of him and he rang the boy’s doorbell. The boy came to the door and the salesman blurted, “Son, you didn’t really sell that pup for $5,000 now, did you?” The boy replied, “Yes, sir, I did and I want to thank you for all your help.” The salesman said, “How in the world did you do it?” The boy replied, “Oh, it was easy. I just took two $2,500 cats in exchange!”
A salesman passed the corner each day, and after a week he began to pity the boy who was striving to sell his puppy. Somehow he new the boy did not see the big picture. One day he stopped and said, “Listen, son, do you really want to sell that pup?” The boy said, “I sure do.” “Well,” said the salesman, “You’re never going to sell him until you learn to see it big. What I mean is, take this pup home, clean him up, doll him up, raise your price, make people think they’re getting something really great, and you’ll sell him.”
That noon the salesman came by and there was the boy with his pup that was groomed, perfumed, and had a big red ribbon tied around his neck. Alongside was a big sign that read, “TREMDOUS PUPPY FOR SALE---$5,000!” The salesman gulped as he realized that he had forgotten to tell the boy about keeping it simple.
That evening he stopped by to tell the boy the other half of the formula, only to discover that the boy was gone, the puppy was gone and the sign lay there with “SOLD” written across it in big letters.
The salesman couldn’t believe it. This kid couldn’t have sold the dog for $5,000. His curiosity got the best of him and he rang the boy’s doorbell. The boy came to the door and the salesman blurted, “Son, you didn’t really sell that pup for $5,000 now, did you?” The boy replied, “Yes, sir, I did and I want to thank you for all your help.” The salesman said, “How in the world did you do it?” The boy replied, “Oh, it was easy. I just took two $2,500 cats in exchange!”

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